A massive press and radio communication!
Published on September 30, 2021
Regional daily press and local radio, we are present!
Since September 17th and until November 15th, local radio listeners and press readers can discover or rediscover our products, our values and our innovations.
For this, we have set up a massive winter communication, in daily press as well as local radio in 4 regions of France: Bourgogne-Franche-Comté, Hauts de France, Grand-Est and Rhône-Alpes.
Thus:
- 10 to 15 messages per day of 10 to 20 seconds and nearly 2,838,000 weekly radio listeners
- 10,527,200 weekly readers and a front-page presence in the regional daily press, such as "Le Progrès" and "La Voix du Nord".